Customer feedback,
carried into the build

Brief connects what customers say in Slack and on calls to the ticket that gets built, with their need and the outcome attached.

Reads from

  • Slack
  • Jira
  • Granola
  • Linear
  • GitHub
  • Google Drive
  • and more

0:46

Trusted by

  • Eragon
  • Decisional
  • Presia
  • Aurium
  • Hyperspell
  • Fearn

Follow the customer’s words

One customer sentence, from Slack to the agent that ships it.

  1. Feedback in Slack

    The PM relays what Northstar’s account manager is dealing with.

    # customer-feedbackMessages

    Product Manager 5:40 PM

    Northstar’s AM is still building the benchmark section by hand before every QBR. Pulling the numbers and reformatting the table is taking longer than the actual account review.

    Can we get relevant peer comparisons straight into the export? Their $900k expansion is in negotiation, and this came up again on today’s call.

    Today

    Account Manager 1:51 PM

    I’m spending most of my QBR prep pulling peer benchmarks into a spreadsheet and fixing the table. Can we put those comparisons straight into the export?

  2. The customer call

    The sponsor asks for eight peers and an industry filter.

    BriefDocument

    Meridian sourcesAugust customer advisory board

    Choosing the right peers

    02:18 · Executive sponsor, Northstar Manufacturing

    Twelve benchmarks is noise. Give me eight and let me filter by industry.

    Taking the export into the meeting

    03:05 · Customer success lead

    Keep the table readable in the PDF. We reformat it before every customer review.

  3. The research signal

    Brief records who is affected and the message it came from.

    BriefResearch signal

    Account managers need less manual benchmark preparation

    Source excerpts

    Northstar’s AM is still building the benchmark section by hand before every QBR…

    #customer-feedback · Product Manager

    Source
    Slack
    Urgency
    High
    Status
    Planned
  4. The feature record

    The signal informs the feature, next to its standing decisions.

    BriefFeature

    Benchmark table in QBR export

    Planned

    Related Research Signals2

    • Eight relevant benchmarks with
      industry filters
      Informs
    • Account managers need less manual benchmark preparationInforms

    Built for2

    • Account managerImpacts
    • Executive sponsor
  5. The build ticket

    The customer problem and outcome, with criteria tied to decisions.

    SpacesMeridianMER-1

    Build benchmark table in QBR export

    To Do

    Description

    Customer problem

    Account managers currently spend more time manually reformatting the benchmark table than conducting the actual account review, pulling numbers and adjusting the export by hand before every QBR.

    Slack source · #customer-feedback

    Northstar’s AM is still building the benchmark section by hand…

    Acceptance criteria

    1. The benchmark table defaults to 12 peer benchmarks per export, per the active default decision D-041. The eight-peer-plus-industry-filter default proposed in D-043 is NOT implemented; it remains pending Product Manager approval.

      D-041D-043 pending
    2. All table and chart rendering uses Compass v2 components, per D-040.

      D-040
  6. The coding agent

    The agent hits D-039 and gets the reason and the approved path.

    meridian-qbr · coding agent

    ● Searching for 2 patterns, reading 8 files…

    └ src/design/compass-v2.mjs

    ● Write(src/qbr.mjs)

    └ Error: PreToolUse:Write hook error: Blocked by the current Meridian decision ledger. The proposed edit would introduce a recorded shortcut.

    D-039: Customer data must come through the approved cdp service. Do not query the warehouse directly or call third-party enrichment APIs.

    Owner: Data Governance Lead

    Use src/services/cdp.mjs for account-scoped peer data.

    Use the approved alternative and retry the edit.

Engineers and their coding agents read why MER-1 exists. The customer team sees what their feedback became.